FASHION GALLERY

Fashion Gallery is a multi-brand store of clothing, footwear, accessories and perfumes. The collection covers more than 20 brands of high-end designer clothing, including Alexander McQueen, Balenciaga, Balmain, Céline, Dolce&Gabbana, Fendi, Givenchy, Jacquemus, Maison Michel, Off-White™, Valentino, Versace and others. Fashion Gallery has two physical shops and one online store.

I organized photo production, developed art concept of a product card for the client's website, prepared an estimate for the purchase of the necessary equipment for organizing a photo studio on the customer's premises, created a unique lighting scheme based on the customer's needs, developed a guide for a catalog photographer, shot about 400 SKUs of men's and women's clothing, organized post-production, and also developed and conducted a three-week training course for a catalog photographer.

What I did for the company:

- Organized a full-fledged photo production for the company. 

- Optimized the company's expenses for photography by creating its own photo studio on the client's premises.

- Conducted training for a photographer based on the client's needs and conditions, which will allow the client to have a specialist on the company's staff who fully satisfies his demand for content creation.

- As a result of developing the overall style and concept of the shoot, brand recognition increased.​

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